Mercedes Benz Fashion Talents

Client: Mercedes Benz Fashion

Deliverables: Main Campaign Film, Designer Cutdowns + Still Photography – close to 1,000 final assets ranging from a main campaign film, designer profiles, various cut downs for social, digital & installations, horizontal, square and portrait versioning, regional specific edits for English & German speaking markets, campaign & BTS stills.

Project: Mercedes Benz Fashion Talents

Creative: To celebrate a decade of Mercedes Benz Fashion, Whooden Collective created a campaign building on the Mercedes brand heritage by giving awareness to its longstanding, global support of disruptive and forward-thinking fashion designers.

This body of work enabled the brand to use final deliverables across year-long experiential activations, social media programs, digital launches & designer highlights.

Our collective model served the project well as our nimble & flexible footprint allowed us to scale accordingly: filmed across 7 countries in 2 weeks with a total production timeline of 4 weeks from ideation to final delivery. Creative was aligned to maintain strategic integrity throughout all deliverables matching in tone, production value & execution.

services rendered
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